18 to Life was originally set for both ABC and CBC. ABC bowed out after the pilot, leaving CBC to go it alone. An average of 553,000 viewers watched 18 to Life in first run on CBC earlier this year.
I’m a bit surprised The CW will air 18 to Life, even if it is filler for a relatively minor program service. 18 to Life hasn’t drawn great ratings for CBC Television. Then again, The CW’s normal summer ratings suck, and The CW needs a low-cost summer strategy beyond reruns of The Vampire Diaries and Gossip Girl.
I like how American sites and magazines note how four Canadian shows will grace American network prime-time schedules this summer. It’s cheaper for an American network to buy a Canadian program than to launch an American one. American cable’s learned to live with this reality for years, and it still puts out series like White Collar and True Blood. What’s the big deal?
- Online Promotion | CBC Gem, Netflix January 2019 premieres - December 14, 2018
- Trailers | “The Macra Terror”, Doctor Who season sets - December 8, 2018
- Trailers | Letterkenny Season 6, Travelers Season 3 - December 5, 2018