The Twitter and YouTube communities aren’t as good. Even though Blackstone is in first-run when every other show is out taking a piss, there wasn’t a YouTube preview for “Discovery” before the show aired. There was a Facebook video, which I don’t want to embed on Gloryosky. The videos in the Storify below are for “Wolves vs. Sheep”, which is fine, but when someone suffers a graphic death in a cliffhanger, I kind of expect a YouTube trailer for the upcoming episode.
Blackstone usually has its episode trailers up on YouTube the day the episode airs; compare that to something like The Flash, where trailers for next week’s episode are quickly up after the then-current episode. It’s part of the Canadian television/American television promotional divide. If American television is The Flash, Canadian television is the man who gets killed in an issue of Santa the Barbarian.
Still, Blackstone earns points for having a Facebook page with over thirty thousand likes; based on how active the page is, I imagine it’s a genuine thirty thousand likes, and not ninety percent bots tilling Zutroy’s follow farm. I’d hate to think Blackstone the show is as corrupt as, say, Andy Fraser.
- Online Promotion | CBC Gem, Netflix January 2019 premieres - December 14, 2018
- Trailers | “The Macra Terror”, Doctor Who season sets - December 8, 2018
- Trailers | Letterkenny Season 6, Travelers Season 3 - December 5, 2018